9 Foolproof business tools every company should be using

Clariti
5 min readJul 21, 2021

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In order to increase efficiency and productivity, companies are dependent on various business tools. Companies have various departments and needs. Even the most robust ERP system can’t fulfill all the needs of an organization and they soon end up using too many business tools. A recent study revealed that 43% of respondents believe they’re currently switching between too many apps to get their basic work done, with 67% of respondents stating it would be easier to focus on work if important information appeared in a single window.

Companies need office communication tools like Microsoft Teams, Slack, Clariti etc to manage business/internal communication between various teams and departments; project management tools like ProofHub or Basecamp; content management tools like WordPress or Joomla; CRM software like HubSpot or Salesforce and the list is endless. Companies often deploy too many apps even for internal or office communication like chatting, emailing, online document storage, and tracking to-dos among others. Using multiple apps results in constant switching between them as information is processed. Besides, each app which is disconnected from others creates its own island of information. This makes it hard to find information quickly when needed without having to do multiple searches. Disconnected information also makes it hard to easily see the big picture.

Companies must make sure that tools are working for them, and it is not the other way around. While it is impossible for any company to live with a single tool, businesses must pick the right tools so that they don’t end up with too many notifications, high cost of updates, scattered information and inability to see the big picture.

There are a lot of business tools on the market today. Do you really need all of them? Well, that depends on your company size, need and of course the budget. We have shortlisted the best of business tools that you will ever need.

1. Clariti

When you are using Clariti, there is no need to use multiple apps for your business communication. Clariti brings all internal or office communication like email, chat, calls, documents, to-dos and social feeds in one application and links them in a TopicFolder. TopicFolder not only makes communication faster, but it also eliminates the need to search for any information and the stress that comes with it. Clariti is free and you only pay for premium features.

2. WordPress

WordPress is one of the most popular content management system that helps companies to create, manage, and modify content on the website, without the need for specialized technical knowledge. Using WordPress, you can build a website without needing to write all the code from scratch. Instead of building your own system for creating web pages, storing images, and other functions, WordPress handles all that basic infrastructure stuff for you.

3. Buffer

Buffer helps you save time and manage all your social media in one place. Buffer is a simpler way to schedule posts and track the performance of your content on Facebook, Instagram, Twitter, Pinterest and LinkedIn. No more wasting time, no more logging into multiple social accounts. Any link, text, picture or video — just add it to Buffer and you can quickly choose when and where it’ll be posted. Using Buffer, you can maintain a consistent presence on social media, so you can build your following and influence.

4. Google Analytics

Once you have your website up and running, you can now integrate Google Analytics to review how well you’re doing online. It allows you to see how users are interacting with your website and web content. These specific metrics measure and monitor different aspects of the user experience, showcasing how people perceive your website. With Google Analytics, you can uncover valuable data about your audience to determine which channels drive most of the traffic to your website. The audience section provides a lot of information about the people who visit your website like their age, gender, interests, devices, and location.

5. SEMrush

SEMrush is trusted by internet marketers all over the world. It tracks so many things, such as the organic position of a domain or landing URL on Google’s SERPs (search engine results pages), copies of AdWords ads and their positions, CPC ads, competitor analysis and so much more. SEMrush also helps with your content marketing. With SEMrush, you can identify trends that occur within your industry niche. It audits your on-page SEO and helps you improve your pages. In addition, SEMrush helps you identify valuable keywords for your campaign. You’ll learn what keywords your competition is using and how they rank in the search engines. It gives you an abundance of insight as to how you stack up to the competition.

6. ProofHub

ProofHub provides solution for companies in the areas of project management, project collaboration, resource management, task management, discussions, notes, Gantt charts, to-do lists, calendaring, milestones, timesheets, and more. ProofHub includes a reporting engine that helps project managers to generate custom reports and keep track of their resource utilization and project progress. Communication features include both group and one-on-one chat features, as well as a proofing tool that allows users to comment on documents and designs shared within the platform.

7. Hubspot

HubSpot’s CRM platform provides all the tools and integrations you need for marketing, sales, content management, and customer service. While HubSpot’s marketing software helps you grow traffic, convert more visitors, and run complete inbound marketing campaigns at scale, HubSpot’s Sales CRM software helps you get deeper insights into prospects, automate the tasks you hate, and close more deals faster.

8. GDrive

Using GDrive, you can store, share, and collaborate on files and folders from any mobile device, tablet, or computer. GDrive integrates seamlessly with Docs, Sheets, and Slides, cloud-native apps that enable your team to collaborate effectively in real time. GDrive integrates with and complements your team’s existing technology.

9. Zoho Books

Zoho Books is online accounting software that manages your finances, automates business workflows, and helps you work collectively across departments. Zoho Books is your single-window online accounting app. Keep track of your cash flow, reconcile your bank statements, monitor your spending, keep tabs on your projects, and put your tax compliance on autopilot. Zoho Books is an excellent choice for cloud-based small business accounting, offering an exceptional user experience, an attractive price, and a rich set of tools.

We hope the best business tools listed above will help you run your business efficiently. All of the above-mentioned tools are great ones, and you cannot go wrong with any of them. Sign up today and get going.

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Clariti

Clariti is a business productivity web app that brings your emails, chats, call, to-dos, & shared documents… in one app.